5 Non-verbal Cues You Need to Pay Attention to During Virtual Sales Meetings

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As a sales manager you probably know that reading behavioral cues is critical to success in sales. However, with more sales professionals working remotely, virtual sales meetings have become the new norm. 92% of sales professionals prefer virtual sales interactions. But even though face-to-face meetings' are richer in behavioral inputs, behavioral cures are equally important in virtual interactions and remain just as crucial. In this blog post, I will share five nonverbal cues that sales professionals need to pay attention to during virtual sales meetings to build their behavioral intelligence and sales intelligence.

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Facial Expressions

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Facial expressions are one of the most critical non-verbal cues that sales professionals need to pay attention to during virtual sales meetings. While it may be challenging to read facial expressions through a computer screen, it's not impossible. Facial expressions are a significant part of nonverbal communication, and they provide valuable insights into the emotional state of the person you are speaking with.

For example, if the person you are speaking with has a furrowed brow and tight lips, it may indicate that they are confused or skeptical. Alternatively, if they are smiling and nodding, it may indicate that they are interested in what you are saying. By paying attention to facial expressions, sales professionals can adjust their approach and tailor their message to meet the needs of the person they are speaking with.

Eye Contact

Eye contact is another crucial non-verbal cue that sales professionals need to pay attention to during virtual sales meetings. While it may be tempting to look at your screen, it's essential to make eye contact with the person you are speaking with. Eye contact builds trust and shows that you are engaged in the conversation.

However, be careful not to stare. Staring can be intimidating and uncomfortable. Instead, aim to make eye contact for a few seconds before looking away briefly. This will help you build a connection with the person you are speaking with while still being respectful.

Posture

Posture is a non-verbal cue that can reveal a lot about a person's confidence and level of interest. When speaking with someone, pay attention to their posture. If they are slouching or looking distracted, it may indicate that they are disengaged. Alternatively, if they are sitting up straight and leaning forward, it may indicate that they are interested in what you have to say.

As a sales professional, it's essential to maintain good posture during virtual sales meetings. Good posture demonstrates confidence and professionalism, which can help you build trust with the person you are speaking with.

Gestures

Gestures are another critical non-verbal cue that sales professionals need to pay attention to during virtual sales meetings. Gestures can convey a lot of information about a person's emotional state and level of engagement. For example, if the person you are speaking with is using open hand gestures, it may indicate that they are open to your ideas and receptive to your message. Alternatively, if they are crossing their arms, it may indicate that they are defensive or skeptical.

As a sales professional, it's essential to use gestures effectively during virtual sales meetings. Effective gestures can help to emphasize your message and convey your enthusiasm and confidence. However, be careful not to overuse gestures, as it can be distracting and take away from your message.

Tone of Voice

Finally, tone of voice is a crucial nonverbal cue that sales professionals need to pay attention to during virtual sales meetings. Tone of voice can convey a lot of information about a person's emotional state and level of engagement. For example, if the person you are speaking with has a monotone voice, it may indicate that they are disinterested or bored. Alternatively, if they have an upbeat and enthusiastic tone, it may indicate that they are engaged and interested in what you have to say.

As a sales professional, it's essential to pay attention to your tone of voice during virtual sales meetings. Your tone of voice can convey your enthusiasm and confidence, which can help you build trust with the person you are speaking with.

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To summarize...

As sales professionals continue to work remotely, virtual sales meetings have become the new norm. However, without the ability to read body language, communication can be challenging. By paying attention to non-verbal cues, sales professionals can build their behavioral intelligence and sales intelligence, resulting in more successful sales meetings.

In this blog post, we have highlighted five non-verbal cues that sales professionals need to pay attention to during virtual sales meetings. These cues include facial expressions, eye contact, posture, gestures, and tone of voice. By mastering these cues, sales professionals can build stronger relationships with their clients and close more sales.

As sales professionals, we must continue to adapt and evolve to the changing business environment. By building our behavioral intelligence and sales intelligence, we can continue to thrive in the new normal and achieve our sales goals.

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